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Who wants to be my partner?  This Breton collects €1 million for his funerary innovation
 | Breaking News Updates

Who wants to be my partner? This Breton collects €1 million for his funerary innovation
| Breaking News Updates | Usa news




His passage on M6 left no one indifferent. On Wednesday January 12, the Rennes engineer Lilian Delaveau participated in Who wants to be my partner?, a program in which young entrepreneurs come to present their project in front of potential investors, who can question them and push them to their limits.

The 27-year-old Breton came to present his RequiemCode application. The concept: to honor the dead by offering families the opportunity to review photos or videos of the deceased through a QR code stuck on the graves. An idea that this trained engineer had had during his grandfather’s funeral.

It borders on total indecency!

On the set of the show, his project is far from having unanimous support. “In your concept, you erase the dimension of contemplation. […] It borders on total indecency! “, had even carried away Jean-Pierre Nadir, founder of the site of e-tourism Easyvoyage.com. “For me, a cemetery is one of the last places where we are safe from the smartphone”, abounded Éric Larchevêque, co-founder of Ledger, a company that markets cryptocurrencies.

But in this flood of criticism, Lilian Delaveau was able to catch the eye of one person among the jury: Anthony Bourbon, the founder of Feed, a company specializing in meal replacement powders. He injected €40,000 into the company and opened the doors of his network wide to him.

Anthony Bourbon (left) has invested €40,000 in Lilian Delaveau’s project (Pierre Olivier/M6)

Our platform is a bit like a wedding planner, but for funerals

Since filming in March 2021, the Rennes entrepreneur has redesigned his project to create a more complete platform to support families in their funeral arrangements. With the help of Anthony Bourbon and several Parisian business angels, the 27-year-old engineer was able to value his company at €10 million and complete a fundraising of €1 million.

The Airbnb of the funeral

“Today, the funeral does not necessarily fulfill its mission, many families are lost in the face of the process”, analyzes Lilian Delaveau. “Our platform is a bit like a wedding planner, but for funerals. It’s not us who bury, it’s not us who bring flowers, but we can organize all that. We are a bit like the Airbnb of the funeral”. With the choice of its name – Life -, the platform takes an ultimate opposite. “It’s a message. We mean that all end-of-life procedures only make sense if it’s a celebration. We don’t deny death, but we celebrate the end of life.

A launch in June 2022

What about the RequiemCode application in all this? “She has not disappeared”, announces Lilian Delaveau. “We just changed the name which will now be Life Memory, and the service will be available on the platform”. The launch with great fanfare should take place next June. “We already have two large groups of funeral directors who will join the platform as well as many agencies”.

We want to try to relieve families as much as possible… and not necessarily only in France

In the meantime, ambition has no borders for the startup from Rennes. “In the long term, we want to offer the most comprehensive services possible. I am thinking of procedures such as the closing of bank or digital accounts, or other complex administrative procedures, we want to try to relieve families as much as possible… and not necessarily only in France”. Life hopes to tackle the European market by 2023.



Who wants to be my partner? This Breton collects €1 million for his funerary innovation
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