The Norwegian Postal Service Posten, of all places, celebrates LGBTQ rights with sweet seasonal advertising as unique as a snowflake.
The commercial – which is more like an indie mini-movie directed by Noah Baumbach or Richard Linklater – describes the budding romance between a man named Harry and Santa Claus over the course of a few Christmases.
The Independent Spirit Award-worthy ad, titled “When Harry Met Santa Claus” (an obvious riff on “When Harry Met Sally”), begins with a shirtless Harry descending the stairs on Christmas Eve to take a glass of water and catch Santa Claus delivering presents. Harry receives a special gift in the form of intense mutual attraction.
The following year, a loving Harry waits to see Santa Claus again. In the third year, Harry decides to be more proactive and sleeps on his couch while awaiting the arrival of Santa Claus, who gently wakes Harry up by whispering “You snore” and promising him to come back to him the following year.
As the two grow closer over the years, a conflict arises when they realize that due to Santa’s long list of Christmas Eve obligations, they cannot savor their sweets. link only once a year and for a short time.
But it’s nothing but a heartfelt letter – which consists of highly placed holiday lyrics from Mariah Carey. sent via Posten – can not repair.
Postal Service Marketing Director Monica Solberg told LGBTQ Nation that the advertisement was made “to celebrate the 50th anniversary” of the decriminalization of homosexuality in Norway. She also added a bit of backstory for the company’s current Santa Claus spot by sharing last year’s campaign which focused on Santa being mad at Norway Post for taking a game away from it. of his business.
“This year, Santa Claus is happy that Norway Post can give him a little relief, so that he can be with the one he loves,” she said.
The Huffington Gt