From Tik Tok to Twitch via Brut, how do politicians control their online communication? We decipher this seduction operation for young voters with the youtubeur Hugo Travers, who exceeds one million subscribers on his channel @ HugoDécrypte .
Politicians are desperately looking for an online audience! Our ministers and deputies are trying to seduce a younger electorate on social networks. Even if it means sometimes getting caught up in the canvas. Reportage.
He is 23 years old and already years of political decryption behind him. Hugo Travers seizes the news to better inform his million subscribers on YouTube and his 760,000 followers on Instagram. He was the first to interview Emmanuel Macron on the Internet in May 2019. Can the stream make an opinion? Interview.
Turning fruits, vegetables, your body or even solar energy into a musical instrument: this is the crazy bet of our test sequence. Demonstration with Playtronica. Part of Russia, and now based in Paris and Berlin, this start-up allows to create music thanks to the simple sense of touch. A success.