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British families warm up at McDonald’s – Guardian


Britons are ‘way beyond energy-saving tricks’ to manage soaring costs, a charity CEO told the newspaper

Struggling British families are spending their evenings at McDonald’s to cut energy costs, The Guardian reported on Wednesday.

They are doing this amidst the highest rate of inflation in 40 years.

These families would turn to places like McDonalds for free Wi-Fi, heating and cheaper food.

People buy their kids a Happy Meal for a few pounds and keep them warm inside. Then they wash and brush their teeth in the sinks and watch TV for hours on the free wifi,Said Matthew Cole of the Fuel Bank Foundation, quoted by The Guardian.

Jo Gilbert, CEO of Cubes, a charity focused on energy advice, told the newspaper that “in fact, we’ve gone far beyond home energy-saving tips to drastically cut bills. People need government help now.”

An Ipsos UK survey published by Sky News on Tuesday found that 65% of Britons refrained from turning on their heating in a bid to save money, and one in four even skipped meals.

The recent spike that took consumer prices to their current 40-year high was driven by rising energy bills. The energy price cap for a typical UK family rose by £693 (about $860) in April, an increase of 54%.

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UK consumer prices hit 40-year highs

According to analysis by the Resolution Foundation, a UK think tank focused on improving living standards for low-to-middle income people, inflation is 10.2% for the 10th poorest UK household, significantly higher than the 8.7% observed by the richest 10%. .

Inflationary pressures are expected to continue to build throughout the year as the effects of rising energy prices continue to be felt in businesses and in consumer pockets“Warned Jack Leslie, chief economist of the organization, on Wednesday.

One thing is certain – the government must provide additional targeted support to low-income families at the height of this crisis,” he added.

More than three out of four Britons agree with him. The aforementioned Ipsos UK survey showed that 76% of respondents agree that the government is not providing enough support to families hit by rising costs.

Inflation in the UK has been driven by the Covid pandemic, the ongoing conflict in Ukraine and the unprecedented sanctions against Russia. The measures appear to have backfired on some of the countries that imposed sanctions, leading to soaring prices for food, energy and other consumer goods.

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